Bachelor of Arts (Hons) in Media Production

Dual Award

Dual Award

Making movie is a new trend in Malaysia. UOW Malaysia KDU Penang University College’s BA (Hons) in Media Production degree program delivers an in-depth knowledge and practical skills on film making and multimedia production including scriptwriting, sound recording, animation, visual and sound effects, post production, etc.

What is Media Production? 

Web content, television and radio content as well as social media are all used for the purpose of communication. Media refers to the communication via these channels. Media is generally used to inform or educate as well as to entertain an audience. 

Media production refers to the creation of this content for the purpose of disseminating a message or information. Media has the ability to make an enormous impact, and students who choose to study media will learn and come to understand various media trends, as well as its development and its influence on culture and society.

Why study Media Production?

UOW Malaysia KDU Penang University College’s BA (Hons) in Media Production degree program emphasizes the quality of content and story-telling elements in the process of media production. Students will acquire latest industrial standard’s practices through engagement with our industrial partners in guest lecture sharing sessions, talks, field trips to production house, real world projects of assignments, live show presentation and final year project. In addition, students will work as intern in related industry for future career development.

The program will be validated by the reputable Lincoln School of Film & Media from University of Lincoln in UK with dual award arrangement.

A degree in media production equips you with skills required for working in TV, audio, radio, films, and interactive media. This will further open up new opportunities in multiple creer directions and disciplines. 

The objective of the programme is to:

  • Produce graduates who are skilled at producing creatives that are in tune with the modern multi platform media and broadcasting industries. 
  • Prepare employable graduates who are imaginative, adaptive and have a sound understanding of technical knowledge required in the broadcasting industry. 
  • Provide knowledge to the students on complexities of national and international media contexts. 
  • Prepare graduates confident of taking up jobs in multidisciplinary environments. 
  • Teach practice based research skills that help students in finding solutions to real world problems. 
  • Prepare confident grads who can work as a part of the team as well as independently. 

The course will provide you first hand experience in emerging technologies like AR/VR, 360-degree video production, etc.

The experience you gain is beyond classroom experience and takes you into the real world of production companies, advertising, creatives, etc. 

Media production careers pathways

This degree program provides a pathway to:

  • Postgraduate Study: This program prepares you with a solid foundation in film studies to enable you to pursue a Master’s degree in screen or communication studies.
  • Career opportunities: Film Director, Scriptwriter, Art Director, Film Producer, Co-producer, Post Production Supervisor, Dialogue Editor, Screenwriter, Casting Director, Audio Describer, Greensmen, Composer, Director of Photography, Foley Editor or Film Sales Agent.

Dual Award title:

UOW Malaysia KDU Penang University College Award

  • BA (Hons) in Media Production

University of Lincoln Award

  • BA (Hons) Media Production (Dual Award)

*Graduates will receive an award and transcript from both institutions

Graduates of a dual award degree program receive a degree award from both UOW Malaysia KDU Penang University College and our partner university. A dual award degree program constitutes completion of a single program of study and is differentiated from a double–degree.

Educational Partner:

Program information

Creative people live life with passion and energy. Channel your energy to pursue a course of study in Communication. At UOW Malaysia KDU, we inspire you to lead, direct, write and unleash your potentials in the vibrant industry of public relations, broadcasting, print, media advertising and many other areas.

 

COMPREHENSIVE INDUSTRY BASED SYLLABUS
Learn more with core subjects in all areas of communications. Finds out what suits you best! Master classes with celebrities and industry experts are conducted every semester for our undergraduates. Get knowledge that only industry experts could tell you so that you get ahead of the rest.

 

INTERNSHIP STINTS WITH TOP MEDIA AGENCIES
Get ahead in your resume with 3 month working stints with Malaysia’s top media organisations. The internship stints will open doors and opportunities for people with the right qualifications and skills.

 

STATE-OF-THE-ART LEARNING FACILITIES
Acclimatise with the industry early with facilities such as recording studios, iMac Lab, PR Spin Doctor Lab and a media broadcasting studio. Our state-of-the-art learning facilities which provide experience and knowledge found in the industry will enhance and enrich your learning experience.

 

INDUSTRY READY AND RECOGNISED
Our programs produce graduates with a 90% employment rate. Our graduates are sought after in the industry due to our strong industry-ready learning components being built into our program as well as the fact that they are trained by experts in their fields.

 

COURSEWORK ASSESSMENT-BASED DEGREE PROGRAM
Our degree program is coursework assessment-based. It is suitable for both full-time students and working adults. The coursework assignments are for suitable undergraduates who like to work independently and are self-motivated.

Duration
3 years
Program Location
UOW Malaysia KDU Penang University College, George Town
Core

Year 1

  • Introduction to Mass Communication
  • Media, Culture and Society
  • Writing and Referencing
  • Public Speaking
  • Introduction to Advertising/ Introduction to Public Relations
  • Media Strategy Planning
  • Graphic Design and Layout
  • Print Production
  • Digital Photography

 

Year 2

  • Broadcast Media and Production
  • Sound Production
  • Web Design and Development
  • Social Entrepreneurship Skills
  • Communication and Media Research
  • Social Legal and Ethical Issues
  • Screenplay and Scriptwriting
  • Post Production
  • Brand Management/ New Media Marketing

 

Year 3

  • Creative Thinking
  • Media Independent Study 1
  • Visual and Sound Effects
  • Motion Graphics
  • Screen Appreciation and Criticism
  • Media Independent Study 2
  • Final Production Project 1
  • Final Production Project 2
  • Industrial Training
MPU
  • Bahasa Melayu Komunikasi 2 (International Students)
  • Pengajian Malaysia 3 (International Students)
  • Hubungan Etnik (Malaysian Students)
  • Tamadun Islam & Tamadun Asia (Malaysian Students)
  • Entrepreneurship
  • Malaysia and Global Issues
  • Global Social Responsibility
  • Oral Communication
  • Writing and Referencing

Intake dates

2021

15 January 28 May 10 September
Estimated fees
Local students

Single Award – RM61,740
Dual Award – RM74,460

Download Fee Details  

International students

Single Award – RM75,555
Dual Award – RM85,385

Download Fee Details  

Notes

*Terms and Conditions Apply
*Instalment Payment Plan Available

Academic Qualification

STPM :
2 Principal Passes inclusive of a Credit in English at SPM level

 

GCE A Level :
Minimum Standard
2 Principal Passes (EE) and Credit in English at SPM/O-Level

Dual Award Required Standard
2 Principal Passes (CC)

Applicant without 2 Principal Passes (CC) may be considered on a case by case basis by the Dual Award University partner

 

UEC :
5 Credits (5Bs) inclusive of a Credit in English at SPM/UEC level

 

Foundation/Matriculation :
Minimum Standard
Pass with min. CGPA of 2.00 inclusive of a Credit in English SPM/UEC level
Dual Award Required Standard
Pass with min. CGPA 3.00

 

Australian Matriculation/Foundation:
Minimum Standard
ATAR score of 55
Dual Award Required Standard
ATAR score of 70

 

Diploma :
Recognised Diploma with CGPA ≥ 2.00 and Credit in SPM/O-Level/ UEC English or;

Diploma Media and Communication (Credit in SPM/O-Level/UEC English is not required)

 

Any other qualifications deemed equivalent by the Ministry of Education, Malaysia (or as stated in the Document Senarai Nilai Taraf Kelayakan Akademik, Malaysian Qualifications Agency):
Pass (Subject to review and approval of certified transcripts)

 

 

The above candidates without a Credit in English may be admitted if the above qualification contains subject in English and its achievement is equivalent or above the minimum requirement at SPM level.

English Requirement

Local Student:

Single Award
MUET Band 2; or Band 5 in IELTS; or a min score of 57 (IBT) or 180 (CBT) in TOEFL

Dual Award
MUET Band 4; or Band 6 in IELTS (with no component below 5.5); or a min score of 79 (IBT) or 220 (CBT) in TOEFL

 

International Student:

Single Award
MUET Band 3; or Band 5 in IELTS; or a min score of 34 (IBT) or 410 (CBT) in TOEFL

Dual Award
MUET Band 4; or Band 6 in IELTS (with no component below 5.5); or a min score of 79 (IBT) or 220 (CBT) in TOEFL

 

 

If applicants score between the minimum English language standard and the required dual award standard then other listed English qualifications will be considered if they decide to pursue the dual award program:
SPM English Credit (Min. C); or SPM 1119 (O-Level English)(Min. C); or UEC English (Min. B6); or Cambridge English CAE & CPE (from 2015) 169, with no element below 162; Advanced CAE (pre 2015) B2; or PTE Academic (54); or KDU English Entrance Test (73)

 

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